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BBC Video
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The BBC’s video advertising solutions combine the power of our trusted storytelling and globally loved IP with formats engineered for impact. With flexible lengths, premium environments, and targeting powered by audience insights, BBC video ensures advertisers reach viewers who are truly leaned in.
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Expand reach with video distribution to engage a connected, global audience
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Our video channels deliver trusted global storytelling at scale, connecting millions to the news, documentaries and entertainment that shape the world. Our premium environments offer advertising partners unparalleled reach, deep viewer engagement and the credibility of one of the world’s most respected media brands.
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2.40
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Video completion rates on BBC CTV inventory are on average at least 2.4% higher than industry average
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83.10
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%
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Video completion rates on BBC YouTube inventory are on average up to 9% higher than industry average
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Sources: First party data via SpringServe and Triton
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BBC Platforms with Video Advertising
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BBC Linear
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The BBC’s linear channels deliver trusted global storytelling at scale, connecting millions to the news, documentaries and entertainment that help shape the world.
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BBC FAST
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BBC Studios offers 24/7 curated content across news, comedy, sci-fi, travel, crime, documentaries and award-winning entertainment. Leveraging its iconic library of programming, to meet growing demand for premium, ad-supported viewing, delivering the right stories to the right audiences, anywhere.
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BBC Social
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Through globally beloved IP and a deeply engaged audience, the BBC’s social offerings create a premium environment for advertisers to connect with younger, leaned-in audiences across multiple passions and interests, making your media mix more powerful, connected and complete.
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BBC Digital
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BBC.com and the BBC App are the world’s front door to the stories that connect us
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