BBC Digital
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BBC Digital
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BBC.com and the BBC App are the world’s front door to the stories that connect us
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Built For Every Screen
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Our unique coverage and diverse content offerings attract a large and highly engaged audience to BBC.com
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450.00
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M
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Engage with BBC Digital globally every month
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77.00
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Engage with BBC Digital in the U.S. every month
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6.40
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Engage with BBC Digital in Canada every month
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Our leading voices and powerful storytelling franchises keep audiences coming back
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Katty Kay
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World’s Table
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World of Business
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Health Decoded
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The SpeciaList
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The Watch List
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In History
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Future Planet
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Advertising Opportunities on BBC.com
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Our Audiences
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Our Audiences
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BBC Connects Brands to Changemakers at Global Scale
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About our Audiences
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BBC’s Trusted Global Storytelling and Rich Content Ecosystem Attract High-Value Audiences who Engage with Intent and Curiosity
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4.10
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M
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US C-Suites and Enterprise Leaders
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8.80
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M
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US IT Decision Makers
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8.60
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M
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US Emerging Executives
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10.50
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M
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Thought and Opinion Leaders
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Source: IGI Ipsos Global Influentials 2024, A18+, Global excl. U.K., Listened to podcast/Past 30 Days
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Harness the Power of BBC’s STRATUM to Activate Against Premium Changemaker Personas
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STRATUM is BBC Studios’ advanced audience intelligence framework, designed to connect brands with the world’s most influential consumers through a privacy-first, insight-driven strategy.
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Integrated Audience Signals
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Rich, Ready-to-Activate Cohorts
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Privacy-Centric Design
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Intelligent Measurement
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Partner with the Global Storytelling Powerhouse
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Who We Are
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As the global storytelling powerhouse that changes how audiences think, feel, and act, BBC connects brands with the world's Changemakers: market leaders and culture shapers who drive business decisions, impact behavior, and set the global agenda...
We make and distribute some of the world's most sought-after content. Our stories define culture, shape headlines, and earn recognition on the world's biggest stages. For our partners, this means showing up in the moments that matter - where brand storytelling translates into measurable business results.
We make and distribute some of the world's most sought-after content. Our stories define culture, shape headlines, and earn recognition on the world's biggest stages. For our partners, this means showing up in the moments that matter - where brand storytelling translates into measurable business results.
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Highest awareness of any news brand in the world
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We reach millions every week
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453.00
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Engage with the BBC every week across platforms
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52.30
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Engage with the BBC in the U.S. every week
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8.40
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Engage with the BBC in Canada every week
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Connecting and engaging the most influential audiences, responsible for:
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36.00
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Trillion
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In annual US business expenditures
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1.80
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Trillion
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In annual US consumer spending
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Source: BBC Global Audience Measurement (GAM), 2025
Source: IGI Ipsos Global Influentials 2024, A18+, U.S., HHI $150K+, Total Brand Footprint/Past 30 Days
Source: IGI Ipsos Global Influentials 2024, A18+, U.S., HHI $150K+, Total Brand Footprint/Past 30 Days
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Work with Us
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Our ad solutions enable partners to integrate seamlessly across our platforms, ensuring your messaging reaches key audiences wherever they engage.
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